Best experience on desktop

Take control of your restaurant.
Take control of your restaurant.

Take control
of your restaurant.

Introducing Zestt

Introducing Zestt

Zestt streamlines procurement for the restaurant and hospitality sector. It handles price comparison, purchasing, credit issuance, and financial reporting. Features include updated supplier catalogs, inventory planning, online reports, and automatic credit issuance.

Zestt streamlines procurement for the restaurant and hospitality sector. It handles price comparison, purchasing, credit issuance, and financial reporting. Features include updated supplier catalogs, inventory planning, online reports, and automatic credit issuance.

Role

Product Designer
Branding

Product Designer
Branding

Duration

5 Months

5 Months

Platform

Desktop
Mobile

Desktop
Mobile

The Challenge

The Challenge

The legacy platform was functional but overwhelming. Every element on the screen screamed for attention, forcing users to process raw data instead of showing them what to do next. The clutter and lack of focus made simple tasks surprisingly difficult.

The legacy platform was functional but overwhelming. Every element on the screen screamed for attention, forcing users to process raw data instead of showing them what to do next. The clutter and lack of focus made simple tasks surprisingly difficult.

Dashboard

Bloated

Navigation

Overwhelming Visuals

Weak Data Viz

Bloated

Navigation

Overwhelming Visuals

Weak Data Viz

Dashboard

Bloated

Navigation

Overwhelming Visuals

Weak Data Viz

"It takes too many clicks for a simple daily order. It should be much faster."

Raz, Restaurant Manager, Tel Aviv

"It takes too many clicks for a simple daily order. It should be much faster."

Raz, Restaurant Manager, Tel Aviv

"It takes too many clicks for a simple daily order. It should be much faster."

Raz, Restaurant Manager, Tel Aviv

Let's dig into the problem

Let's dig into the problem

Problem #1

Overly complex user interface

The system presents a high volume of information and functionalities, which may result in a cluttered and unintuitive user experience, particularly for non-technical users.

Problem #1

Overly complex user interface

The system presents a high volume of information and functionalities, which may result in a cluttered and unintuitive user experience, particularly for non-technical users.

Problem #1

Overly complex user interface

The system presents a high volume of information and functionalities, which may result in a cluttered and unintuitive user experience, particularly for non-technical users.

Problem #2

Lack of Visual Differentiation

The old design does not emphasize the hierarchy between important elements, making navigation less efficient and slowing down user interactions.

Problem #2

Lack of Visual Differentiation

The old design does not emphasize the hierarchy between important elements, making navigation less efficient and slowing down user interactions.

Problem #3

Cumbersome Workflows

Procurement and inventory management processes may be overly complex, requiring too many manual steps that extend execution time and make inventory handling less efficient.

Problem #3

Cumbersome Workflows

Procurement and inventory management processes may be overly complex, requiring too many manual steps that extend execution time and make inventory handling less efficient.

Solution #1

Completely new user interface

Creating a clearer and more intuitive experience by reorganizing information, using a minimalist design, and highlighting key actions.

Solution #1

Completely new user interface

Creating a clearer and more intuitive experience by reorganizing information, using a minimalist design, and highlighting key actions.

Solution #1

Completely new user interface

Creating a clearer and more intuitive experience by reorganizing information, using a minimalist design, and highlighting key actions.

Solution #2

Improving Visual Hierarchy and Differentiation

Establishing a clearer hierarchy through typography, colors, and contrast to help users navigate and orient themselves quickly.

Solution #2

Improving Visual Hierarchy and Differentiation

Establishing a clearer hierarchy through typography, colors, and contrast to help users navigate and orient themselves quickly.

Solution #3

Streamlining Workflows

Reducing unnecessary steps, improving screen transitions, and creating a smoother and faster user experience.

Solution #3

Streamlining Workflows

Reducing unnecessary steps, improving screen transitions, and creating a smoother and faster user experience.

Problem #2

Lack of Visual Differentiation

The old design does not emphasize the hierarchy between important elements, making navigation less efficient and slowing down user interactions.

Problem #2

Lack of Visual Differentiation

The old design does not emphasize the hierarchy between important elements, making navigation less efficient and slowing down user interactions.

Solution #2

Improving Visual Hierarchy and Differentiation

Establishing a clearer hierarchy through typography, colors, and contrast to help users navigate and orient themselves quickly.

Solution #2

Improving Visual Hierarchy and Differentiation

Establishing a clearer hierarchy through typography, colors, and contrast to help users navigate and orient themselves quickly.

Problem #3

Cumbersome Workflows

Procurement and inventory management processes may be overly complex, requiring too many manual steps that extend execution time and make inventory handling less efficient.

Problem #3

Cumbersome Workflows

Procurement and inventory management processes may be overly complex, requiring too many manual steps that extend execution time and make inventory handling less efficient.

Solution #3

Streamlining Workflows

Reducing unnecessary steps, improving screen transitions, and creating a smoother and faster user experience.

Solution #3

Streamlining Workflows

Reducing unnecessary steps, improving screen transitions, and creating a smoother and faster user experience.

A Fresh Start

A Fresh Start

The first step was introducing a vibrant new identity to make the product stand out. But a new look wasn't enough. We took everything we learned from our users feedback and distilled it into a new version. We rebuilt the core screens to prioritize clarity, ensuring owners feel they are working with a tool that truly understands their business.

Updated UI

Visually appealing, brand-consistent interface.

Updated UI

Visually appealing, brand-consistent interface.

Updated UI

Visually appealing, brand-consistent interface.

Improved UX

Leveled up exsiting features.

Improved UX

Leveled up exsiting features.

Improved UX

Leveled up exsiting features.

New Features

Added new features for better interaction.

New Features

Added new features for better interaction.

New Features

Added new features for better interaction.

The Solution

The Solution

Translating user feedback into a streamlined interface. We focused on reducing cognitive load and creating clear, actionable workflows to help managers work faster.

Translating user feedback into a streamlined interface. We focused on reducing cognitive load and creating clear, actionable workflows to help managers work faster.

הירקן החביב שלי

הירקן החביב שלי

הזמנה מס’ 42258955

הזמנה מס’ 42258955

פרטי המזמין

פרטי המזמין

052-4699074

052-4699074

דודי גבאי

דודי גבאי

כולל מע”מ

כולל מע”מ

₪5,000.00

₪5,000.00

18% מע”מ

18% מע”מ

₪500.00

₪500.00

ללא מע”מ

ללא מע”מ

₪4,500.00

₪4,500.00

זמן אספקה צפוי

זמן אספקה צפוי

יום רביעי, 26/08/2025

יום רביעי, 26/08/2025

תודה, הבנתי

תודה, הבנתי

הזמנה נוספת

הזמנה נוספת

הופה, נוצרה ההזמנה!

הופה, נוצרה ההזמנה!

הזמנה מס’ 203186318

הזמנה מס’ 203186318

Design System

Design System

I built a design system that brings everything together - colors, typography, icons, and UI components - so teams can move faster, stay consistent, and create a smooth, polished experience for users across all enviroments.

I built a design system that brings everything together - colors, typography, icons, and UI components - so teams can move faster, stay consistent, and create a smooth, polished experience for users across all enviroments.

Bright yellow

#FED739

Deep brown

#3E3737

Dark cream

#E8DDD5

Bright cream

#F2ECE9

זסט היא מערכת ניהול רכש חסכונית, יעילה וידידותית, שפותחה במיוחד עבור ענף המסעדנות והאירוח. היא תבצע עבורך ואיתך את כל תהליך הרכש - מהשוואת מחירים, ביצוע רכישות, הנפקת זיכויים ועד ניהול הדוחות הכספיים שלך.

Noto Sans Hebrew

המחסן החדש יתווסף תחת “מחסני סחורה”.

לידיעתך, זו הודעת דוגמה

הזמנה זו היא לתיעוד בלבד.

אופס! קרתה שגיאה לא צפויה. אולי ננסה לרענן את האתר?

המחסן החדש יתווסף תחת “מחסני סחורה”.

חיפוש

אבוקדו האס אורגני

חיפוש

אבוקדו האס אורגני

חיפוש

אבוקדו האס אורגני

חיפוש

אבוקדו האס אורגני

חיפוש

אבוקדו האס אורגני

מחיקת מוצר

מחיקת מוצר

מחיקת מוצר

מחיקת מוצר

מחיקת מוצר

הגדרות

הגדרות

הגדרות

הגדרות

הגדרות

חזרה

חזרה

חזרה

חזרה

חזרה

הוספת איש קשר

הוספת איש קשר

הוספת איש קשר

הוספת איש קשר

הוספת איש קשר

שליחת הזמנה

שליחת הזמנה

שליחת הזמנה

שליחת הזמנה

שליחת הזמנה

Supplies order? Same flow as an online cart

Supplies order? Same flow as an online cart

Using familiar patterns, clear hierarchy, and subtle micro-interactions, ordering supplies feels intuitive, smooth, and easy - just like online shopping.

Using familiar patterns, clear hierarchy, and subtle micro-interactions, ordering supplies feels intuitive, smooth, and easy - just like online shopping.

Results on mobile app*

Results on mobile app*

0%

Increase in orders

0%

Growth of daily active users

0%

Reduction in support tickets

*Data is approximate.

All Wrapped Up

The Takeaway

The Takeaway

Redesigning over 500 screens was a massive undertaking. It taught me that handling complexity at this scale requires more than just design skills. it demands strict organization, resilience, and a genuine passion for the product.

Redesigning over 500 screens was a massive undertaking. It taught me that handling complexity at this scale requires more than just design skills. it demands strict organization, resilience, and a genuine passion for the product.